“There should be reemphasis of linking the discussion of gender sensitivity to the journalism principles of diversity, truth and balancing stories. Let’s change the narrative to equitable equality. Where it is a 50% for male, so should it be for females and at worst 50-49%,” said Dr. Patricia Litho, UMWA Board Chair
Uganda Media Women’s Association (UMWA), an umbrella of female journalists in Uganda suggests that reflection on stakeholder key roles, functions and responsibilities would address the existent deficiencies.
This is where Uganda Communications Commission-UCC comes in. The regulator needs to use its Content Committee, established under Section 14 of the UCC Act, 2013 to enforce fair gender representation and gender sensitive content.
