We all stand guilty as far as reinforcing stereotypes, with the media as no exception. These misconceptions/perceptions continuously create marginalization of the affected sects through the misrepresentations, presentations and portrayal. This blog therefore ushers in a satirical debunk of the stereotypical and oftentimes societal beliefs commonly shared on the move, gatherings, among other interpersonal interactions. Under #EndStereotyping, the blog intends to redress the gender insensitive gap within media coverage as well as influencing the mainstream media towards gender equality through responsiveness to subject matter.
It is only stereotypical that fear is reduced to women and thus perceived as a womanly weakness. Fear is an emotional reaction from all human beings including other living things in case of sensed danger. All persons are prone to fear and thus no reserve for women.
Clearly, we have all witnessed the contribution of women in their diverse empowerment. Their efforts have contributed to both national and international development but also a balanced resource utilization by all with women as part of decision making. Indeed, in the recent elections, we have seen a 43% women political positioning, the kind of Winnie Byanyima become Executive Director, UNAIDS, among many. Largely, these women are responsible and respectful wives, mothers, daughters, sisters and colleagues, a contrary to the belief of “control”
“Naye nyabo wali olabwe ko namagonye omukade? Okimanyi nti abo baffa batto. Nze nkubulila, kumweka kyendiko simulabanga” (But madam have you ever seen an old person living with albinism? Do you know that they die young? Me I tell you that at my age, I have never seen one.)
Under #EndStereotyping, the blog intends to redress the gender insensitive gap within media coverage as well as influencing the mainstream media towards gender equality through responsiveness to subject matter.