Under #EndStereotyping, the blog intends to redress the gender insensitive gap within media coverage as well as influencing the mainstream media towards gender equality through responsiveness to subject matter.
This is where Uganda Communications Commission-UCC comes in. The regulator needs to use its Content Committee, established under Section 14 of the UCC Act, 2013 to enforce fair gender representation and gender sensitive content.
Motunrayo Alaka the leading advocate for the development of investigative reporting and accountability journalism suggested that to fight through for women visibility and gender equality, there is need to make more intentional steps by starting from teaching media.
